Branding Content Strategy with Andrew Ryder
Feb 7, 2022
Melanie Johnson & Jenn Foster owners of Elite Online Publishing, interview Andrew Ryder about how to brand your business to the right audience to produce more engagement.
Andrew is a consultant to tech giants, government entities, and Fortune 500 companies. In his free time, he enjoys writing about leadership, business ethics, and marketing for small business owners. His writing has been recognized by Entrepreneur Magazine for demonstrating leadership in business. He graduated from Columbia University in 2015 with a triple major in chemical engineering, applied physics, and chemistry, along with a handful of varsity letters, honor societies, and student government positions.
Andrew sees a future where aspiring entrepreneurs are equipped with the skills and strategies to grow their businesses ethically and lead their audiences forward. A future where the incentives of the coach are aligned with the incentives of the student. His goal is to spread the message that ethics matters. Leadership matters. Despite being entirely absent from the current trends, ethical marketing and leadership not only enhance the customer experience, but also improve your ability to profit from your business.